Facebook Future Strategies For AD Agency

Heads up for the agencies that offers digital marketing services and training. Adhered to the fact that slow and steady wins the race. As being owned a self-startup agency, we have a systematic plan to build our business in this competitive platform. I would like to share the work about one of our partner division agency DIGI 360. To build a strong social media relationship, we want to leverage our existing traffic to the site by placing social media icons on the homepage, since it is the area where these icons could be easily seen and this move provides better click-through rate (CTR) placements. We would continue the themes and frequency of posts in a timely manner. One of our favorite feature that Facebook Pages have is the Insights. We will see the average time that our fans are online. The Content Calendar scheduling will be followed with the current themes. We slightly adjust with the timings of the post based on this feature. Alternatively, we will use Hootsuite, SocialOomph, and Sendible to schedule social media posts and updates. Using tools like these will allows the brand to monitor the level of engagement each post attracts and how many posts is enough. We would like to build community and engagement rather than revenue & website traffic. To accomplish this, we would try not to over-promote our content as this is a social media and not advertising. Being proactive on engagement, we will always encourage the other similar page content by sharing it on our page where we believe that social media is conversational, entertaining and for educational. We will build a social media marketing plan and target the desired audience in a meaningful and relevant manner on a timely basis. Our focus is mainly on Brand Awareness and Reach to the target audience. We will do the experience strategy by developing social media activities more rigorously by spreading the brand message. 

Finally, We would like to engage with other Facebook Pages where our target audience hangs out and will comment on the page which will serve as a link to our page. Additionally, by tagging our customers using @ feature enables us to build loyalty from the customers and clients.

For more useful information, please visit https://www.facebook.com/DIGI-360-1217920791623034/

Please also visit http://haneenalansari.blogspot.com/2017/05/web-analytics-implementation-2.html